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Guide to Website Management Services
In the market for website management services? Our guide is a great starting point for understanding your options and the website management services available.
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Having a website is table stakes for small businesses and startups. But, when you’re just starting, the cost of a professional website can be eye-popping. Fortunately, there are affordable options out there that will enable you to establish an online presence without breaking the bank.
Here, we’ll explore three main ways to get affordable web design: building it yourself using a website platform, hiring someone from Upwork or other freelancer marketplaces, or using one of the subscription-based web design services. We'll discuss the pros and cons of each to help you make the best decision.
The most affordable web design option is to do it yourself! You don’t need to know how to code or understand HTML - several website-building platforms make it relatively easy to start.
We’ve written an article on finding the right website-building platform for your small business, so we won’t go into too much detail here on which you should choose, but if you’re super new to website building, I’d go for Squarespace or Wix.
These platforms have pre-made templates allowing you to customize colors, images, and copy to match your business’s branding and message. If you fit easily into a box, like a restaurant, finding a template that will meet your needs is easy, and the learning curve is relatively quick.
Another way to find affordable web design is through a freelancer marketplace like Upwork, Fiverr, or Freelancer. These sites allow you to post a project and budget, and freelancers will bid for it. You generally get a lot of bids, particularly if your budget is halfway decent.
Read our article on Upwork alternatives.
I recommend avoiding using these sites, personally having had way more poor experiences than positive ones hiring here.
The final affordable web design option is a subscription-based service like ours at Peak Digital Studio. These services generally build custom websites from the ground up and can design the website you need. They then charge you over time for the website, meaning you don’t have a substantial upfront investment.
They’ll also maintain and improve the website and sometimes even provide hosting as part of the monthly cost. It’s like hiring a full-time website designer/developer but for a fraction of the cost. These services generally specialize in a specific platform, such as WordPress or Webflow (our specialty).
Choosing affordable web design is crucial for your business, ensuring you get online without draining your budget. Whether you build it yourself using platforms like Squarespace or Wix, hire a freelancer through marketplaces like Upwork, or subscribe to a service like Peak Digital Studio, each option has distinct advantages and challenges.
Building it yourself offers control and cost savings but demands time and limits customization. Hiring freelancers can be cost-effective but risks quality and reliability. While more expensive, subscription services provide ongoing maintenance and professional design with transparent pricing.
Ultimately, the best choice depends on your business needs, budget, and the level of support you require. With careful consideration, you can establish a professional web presence that supports your business growth without breaking the bank.